DESIGN DOING & THINKING
Studio Adén is a Berlin-based creative studio. We listen, ask questions and create solutions as we guide brands, businesses, and institutions in doing better, and doing right. Combining design, strategy and storytelling we create digital and analog experiences holistically. Supremely curious about human desires, the world, business, connectivity, sustainability, culture and our future.
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- SINCE 2010
- + 200 PROJECTS
Insights & Strategy
Art & Creative Direction
Analog & Digital Outcomes
- + 70 BRANDS / CLIENTS
The KaDeWe Group, Alverde (Deutscher Drogeriemarkt), Mercedes Benz, Davidoff, Victorinox, Karstadt, Henkel, Procter & Gamble, Breuninger, Swarovski, Almdudler, Griesson de Beukelaer, Audi, BMW, Martin Gropius Bau, Deutsches Hygiene-Museum, Leibniz Institut, Deutscher Museumsbund, and more…
- AREAS OF EXPERIENCE
Lifestyle & Beauty
Food & Drinks
Museums & Public Institutions
Tourism & Hospitality
Health & Science
Experienced in trends and future research, we recognize new patterns and intuitively sense what others don’t see. We are empaths experimenting with ideas. We exercise change and foresee human desires. By combining the learning-, creative- and design mindsets, we can problem-solve, define human needs, propose new futures and create ideas and strategies that generate value for your business. Insights play a fundamental role in our creative process.
Through form, function and simplicity, design expresses beauty and efficiency. Good design also builds trust, value and profits. Our workflow principle is to dig deep into the understanding of things before transforming ideas and strategies into designed outcomes to make work work. With a curious mind, we shake old habits into new ones when creating, designs, brands, systems, services, products, communications, or concepts for your business. Good design is good business.
Tell it with
We are experts in storytelling as we are convinced that stories create emotional value and connect us. Numbers, data and empty content can not make us feel as a story can. Any tool created, each new technology still will be used or experienced by people. Thinking visually we create narratives for your brand to show your customers why you really care. Traditional advertisements can not do that. You need to tell a story before you can sell a story.
Equally at home in
Design & Strategy.
Studio Adén was founded by Hanna Adén, a Swedish-made Strategist and Creative Director interested in impact-driven business strategies, qualitative design outcomes, contemporary aesthetics, and innovation. With a background in conceptual design, trend research, and strategy, she has developed a strong sense of finding the core of things.
Hanna is excited about finding human-centered solutions for businesses, products, systems, or designs that work and make sense. Passionate about not only making the world more beautiful but also changing it into something better she believes in collaborative and qualitative processes that combine design thinking, creativity, and innovation together.